Meta's AI Chat Interactions for Enhanced Ad Targeting

Meta collects AI chat interactions for ad targeting on Facebook, Instagram, and Threads starting Dec 16, notifying users Oct 7 (excluding UK, EU, South Korea).
Meta personalizes content and ads based on AI interactions, with users able to choose voice/text and sensitive topics excluded.
Jake Moore warns against chatbots, prompting shifts to competitors; advertisers gain AI tools with cost savings and Salesforce integration.

Security | AI | Advertising

United Kingdom | European Union | South Korea

Mark Zuckerberg | Jake Moore

6 days ago