Regulatory Scrutiny of Apple's App Tracking Policy

Italy's Competition Authority fined Apple €98.6M for alleged App Store dominance abuse via App Tracking Transparency.
Apple plans to appeal the €98.6M fine and may stop offering ATT in the EU.
The AGCM found double consent requirements harmed developers by restricting data for personalized ads.
Apple could have used less restrictive consent methods, per the AGCM's ruling.
The fine mirrors a €150M penalty in France for similar issues.

Regulation | Privacy | Tech

France | Italy | EU

3 weeks ago