TikTok's AI-Generated Medical Fraud
Supplements include probiotics and Himalayan shilajit.
Videos direct to US-based Wellness Nest and UK outlet.
Falsely depict Prof David Taylor-Robinson and Duncan Selbie.
Signs: misaligned expertise, odd lip-sync, audio glitches, identical scripts, jumpy glasses.
Platforms removed videos after complaints but delays occurred.
Brands face legal risks from impersonation and false endorsements.
Need verification hub, detection stack, crisis templates, influencer clauses.
1 month ago